Find the keyword openings your competitors haven't priced yet.

You are bidding on the same expensive head terms as everyone else, and watching budget leak on clicks that were never going to convert. Pearbana finds the low-competition search terms your rivals have missed — the quick wins you can actually take and put a number on.

What you get

A ranking of a whole market by the one thing that matters: the gap between what a search is worth and how contested it is. A term that is expensive to advertise on but thinly fought over is low-hanging fruit — reachable demand your competitors are paying to ignore. You get the keyword gaps, who is already bidding, and what the traffic is worth, so the opportunity comes with a dollar value you can defend to your client or your boss.

Why it is different

Most tools hand you a made-up difficulty score and a one-off report, and you close the tab. Pearbana is a pipeline you re-run: change the region, the seed terms or an assumption about who the competitor is, and the whole analysis re-measures on the new premise. The market moves; your answer moves with it, instead of aging on a slide. (And every figure traces back to its source, so you can check the numbers — but that part is table stakes; the re-run is the point.)

Who it is for

Agencies

Spot the opening before your client asks — across every account, without the manual hours — and put it in the monthly report as a number, not a chart nobody reads.

In-house teams

Walk into the budget meeting knowing the demand is there. Find it before you spend, and turn keyword research into a figure finance accepts.

See it on a real market

We pointed Pearbana at the market-research-tool market itself — a category we are in, so we can publish the whole thing. It found that the buyers append “reddit” to their searches and decide by peer recommendation, that four rivals all advertise the same “research with checkable sources” claim so none of them owns it, and where the one contested, high-value pocket actually sits. It is the method start to finish, on a market you can sanity-check yourself.

Read the example study →

Pearbana — market validation through search data. It measures how buyers look for something, not how many of them exist.

Pearbana

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Step 2The report Measured, written up, and yours to question.

The researcher

Measures what people search for, who pays to reach them, and who already owns the page — then answers your questions about what it found.

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The researcher